4 spots produced for Heartland Payment Systems
While working for Heartland, these are four broadcast quality commercials I wrote, storyboarded, produced, directed, and edited in house. I’ll always appreciate the insane amount of creative freedom and a bit of budget I was given by my boss (the CMO) at the time.
What Will You Do With Your Old Terminal?
After the switch to chip-based credit cards, business owners were left with their old, obsolete “swipe” machines. Here are some suggestions for how to repurpose them.
Storyboards for this ad are below.
”Bad Apple Pay”
This shop owner was a bit behind the times in accepting mobile payments.
There’s a Better Waitlist Solution
I can’t believe there are still restaurants using these things.
I came up with this concept while sitting in a product marketing meeting and sketched the initial storyboards on the back of the meeting agenda — see below.
Makeshift EMV Shift
Continuing the theme of merchants who are slow to adopt new technology, here’s a creative, DIY approach to accepting chip cards.
Original storyboards below — I refined the illustrations once casting and location had been finalized.
